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More Info at Our Main Site Guiding Rights 
GUIDING RIGHTS: Trademarks, Copyright and the Internet, by Mark V.B. Partridge, explains the trademark and copyright principles guiding rights on the Internet in clear and accessible terms. $24.95 hard cover; $14.95 paperback "This collection of short articles on a wide range of issues of copyright and trademark law, by one of the nation's most prominent trademark lawyers, manages to convey the nuance of the subject in language that is clear and immensely readable. This is a hugely versatile book. For scholars, the book contains valuable insights; law students will come to rely on it to explain difficult concepts in easy-to-understand terms; and practioners will be scanning it for help with some of the knottiest problems around." Graeme Dinwoodie, Professor, Associate Dean and Director of the Program in Intellectual Property Law, Chicago-Kent, College of Law ORDER BOOK HERE"Guiding Rights is a unique presentation of information covering key concepts relating to the protection, enforcement and licensing of trademarks and copyrights. Mr. Partridge presents a well organized compilation of lessons that provide practical insight for understanding and handling many trademark and copyright issues that arise for companies in everyday life. Also the book discusses in a concise and effective manner the effect of significant cases from both the distant and recent past which helped shape important trademark and copyright principles." Harrie Samaras, Attorney, Chair, Committee on Intellectual Property Organizations, AIPLA ORDER BOOK HERELogin
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Thursday, September 29
Chicago Tribune on Google Bombing
by
Mark VB Partridge
on Thu 29 Sep 2005 09:00 AM EST
Tribune Internet critic Steve Johnson writes, "Google Bombs put searchers on the wrong path," available here. Johnson provides a fun take on google bombing, stating:
See article for more. more »Thursday, September 22
Can't Register President
by
Mark VB Partridge
on Thu 22 Sep 2005 09:00 AM EST
This week in class we talked about the prohibition in Section 2 of the Lanham Act on registering trademarks based on the name or depiction of a living president or a dead president during the life of his widow (yes, the statute still says "his widow"). So this story is apropos: "Clinton Finds Himself on Cover of Condom Packs" Perhaps he was hoping for the cover of Rolling Stone. more »Friday, September 9
Thoughts on Building An IP Practice: Rainmaking Book Suggestions
by
Mark VB Partridge
on Fri 09 Sep 2005 09:00 AM EST
In recent months I've met with many former students and new attorneys who have asked for advice on developing an IP practice. I meet this request with mixed feelings. First, what do I know? As any practicing lawyer is likely to say, I'm still practicing. I've got a long way to go. On the other hand, I've been at this some 24 years. So. . . I've commented here before about how to get started. Advice to a Young Attorney. Moving to the next step in private, you should think about building business. Here are some book titles I've ... more » Thursday, September 8
Internet Advertising Update: Google and Geico Settle
by
Mark VB Partridge
on Thu 08 Sep 2005 03:18 PM EDT
This is one of the hot topics in trademark law, with cases coming out on both sides of the issue. Here are some legal articles, cases and other materials providing background and commentary on the issue. I will update this from time as additional relevant materials come to my attention and welcome your contributions.
New Update Available Here
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 Mark VB Partridge 
CONTACT INFORMATION Mark V.B. Partridge
Pattishall, McAuliffe, Newbury, Hilliard & Geraldson LLP
311 S. Wacker Drive Suite 5000
Chicago, Illinois 60606
312-554-8000
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