You're invited to the following teleseminar on June 11, 2009. Please contact samantha@mikkiwilliams.com to RSVP.
A strong brand is essential in this economic climate. Your brand differentiates you from the competition and confirms your credibility.
Learn how to create your brand and how to protect it in this engaging and informative
TELESEMINAR on BRANDING
***ONLY $29***
June 11, 2009 at 12:00 Noon (CST)
for approximately 60 minutes
HOW TO BE YOU-NIQUE!
Mikki Williams, CSP
"We're all born unique, we just die as copies." Whoever said that never met Mikki Williams. In her nine entrepreneurial companies she has used the same ... more »
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More Info at Our Main Site Guiding Rights 
GUIDING RIGHTS: Trademarks, Copyright and the Internet, by Mark V.B. Partridge, explains the trademark and copyright principles guiding rights on the Internet in clear and accessible terms. $24.95 hard cover; $14.95 paperback "This collection of short articles on a wide range of issues of copyright and trademark law, by one of the nation's most prominent trademark lawyers, manages to convey the nuance of the subject in language that is clear and immensely readable. This is a hugely versatile book. For scholars, the book contains valuable insights; law students will come to rely on it to explain difficult concepts in easy-to-understand terms; and practioners will be scanning it for help with some of the knottiest problems around." Graeme Dinwoodie, Professor, Associate Dean and Director of the Program in Intellectual Property Law, Chicago-Kent, College of Law ORDER BOOK HERE"Guiding Rights is a unique presentation of information covering key concepts relating to the protection, enforcement and licensing of trademarks and copyrights. Mr. Partridge presents a well organized compilation of lessons that provide practical insight for understanding and handling many trademark and copyright issues that arise for companies in everyday life. Also the book discusses in a concise and effective manner the effect of significant cases from both the distant and recent past which helped shape important trademark and copyright principles." Harrie Samaras, Attorney, Chair, Committee on Intellectual Property Organizations, AIPLA ORDER BOOK HERELogin
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Monday, June 1
Protecting And Defending Your Brand - Teleseminar June 11
by
Mark VB Partridge
on Mon 01 Jun 2009 04:22 PM CDT
Thursday, April 9
New gTLDs: Does anyone care?
by
Mark VB Partridge
on Thu 09 Apr 2009 09:52 AM CDT
ICANN is working on plans to allow operation of an unlimited number of Top Level Domains, or TLDs. I am a member of an Implementation Recommendation Team, created by the ICANN Board to develop procedures to avoid user confusion and trademark infringement in the new gTLD space. As a result, I am interested to see the reaction of the Internet and business community to the new gTLDs. So far, most comments I receive are skeptical. This attitude is reflected in an article posted yesterday on The Industry Standard - "Latest Plan for Domain Names is as Doomed as .coop and ... more »
Tuesday, March 24
Association Forum Hosts Attorney Mark Partridge on Intellectual Capital Management
by
Mark VB Partridge
on Tue 24 Mar 2009 01:47 PM CDT
Mark will be speaking at the Association Forum of Chicagoland on March 31, 2009.
Using Intellectual Capital to Step Up Your Business in a Down Economy Intellectual capital is your most valuable business assets, and its importance rises even higher in a down economy. Organizations that learn to leverage their brands, content and information grow faster, according to recent economics studies. The challenge is how to avoid becoming a commodity or losing valuable rights at a reasonable cost. In this program, you will learn: * Why intellectual capital is your most valuable asset in a down economy * How to ... more » Wednesday, March 18
#5 Trademark Law Development of 2008: Medinol Fraud
by
Mark VB Partridge
on Wed 18 Mar 2009 09:04 PM CDT
Monday, March 16
SHRM Top Rated Speaker List 2008 Includes Trademark Attorney Mark Partridge
by
Mark VB Partridge
on Mon 16 Mar 2009 03:08 PM CDT
The Society for Human Resource Management (SHRM) has published its list of top-rated speakers from its annual convention in 2008. I honored to lead the list and look forward to speaking for SHRM again at its annual convention in 2009 in New Orleans.
Please let me know if you would like to arrange a similar program for your company, association or organization. 312-554-8000. more »
Sunday, March 15
#4 Trademark Law Development of 2008: Non-commercial Speech
by
Mark VB Partridge
on Sun 15 Mar 2009 04:00 PM CDT
#4 Trademark Law Development of 2008: Non-commercial Speech: more »
Saturday, March 14
New Book: "Alternative Dispute Resolution - An Essential Competency for Lawyers" By Mark Partridge, Trademark Lawyer and Mediator
by
Mark VB Partridge
on Sat 14 Mar 2009 04:37 PM CDT
I'm pleased to announce that I have a new book coming out from Oxford University Press in May 2009 entitled "Alternative Dispute Resolution: An Essential Competency For Lawyers." Client demands have caused ADR to become a mainstream discipline. It's time to master the skills. Learn why and how in my new book. More info at the publisher's site. more »
Friday, March 13
$4.5 Million Awarded in Trademark Infringement and Telemarketing Fraud Suit
by
Mark VB Partridge
on Fri 13 Mar 2009 02:30 PM CDT
Janet Marvel and Jared Solovay of Pattishall, McAuliffe in Chicago, obtained a judgment for $4.5 million from the U.S. District Court of the Northern District of Illinois on behalf of their client Medline Industries, Inc. in Medline Industries, Inc. v. Strategic Commercial Solutions, Inc., et al., 07 CV 2783.
Defendants Strategic Commercial Solutions and Mohammed Abukhalid were found to have violated the Telemarketing and Consumer Fraud and Abuse Prevention Act, 15 U.S.C. § 6101 et seq., as well as committed trademark infringement by using Medline's name in connection with a fraudulent telemarketing scheme operated under the name Medline Savings. more »
$2 Million Plus Awarded in Trademark Infringement Case
by
Mark VB Partridge
on Fri 13 Mar 2009 02:29 PM CDT
Brett August and Andrew Downer at Pattishall, McAuliffe obtained judgment for $2 million in trademark infringement litigation.
Judge Elaine Bucklo of the United States District Court for the Northern District of Illinois today awarded over $2 million to Paxar Corporation, f/k/a Monarch Marking Systems and now a wholly-owned subsidiary of Avery Dennison Corp., in a lawsuit handled by Pattishall, McAuliffe. The award in this trademark infringement and unfair competition case was for damages, costs and attorneys' fees under a 1995 consent judgment against Kap Graphics, Inc., and Larry Fern. more » Sunday, March 1
#3 Trademark Development of 2008: Artistic Expression - strip club in video game
by
Mark VB Partridge
on Sun 01 Mar 2009 09:47 AM CST
Tuesday, February 24
#2 Trademark Law Development of 2008: Dilution Dilution
by
Mark VB Partridge
on Tue 24 Feb 2009 02:30 PM CST
#1 Trademark Law Developement of 2008: Famous Marks Doctrine
by
Mark VB Partridge
on Tue 24 Feb 2009 02:27 PM CST
I am speaking on Friday February 27, 2009, at the John Marshall Annual Conference on Intellectual Property Law on the top ten trademark law developments of 2008. Here they are:
#1 Trademark Law Developement of 2008: Famous Marks Doctrine more » Friday, February 20
Trademark Owners Should Consider .mp Domain Name Registration
by
Mark VB Partridge
on Fri 20 Feb 2009 10:50 AM CST
Saipan DataCom, Inc.’s upcoming late March 2009 open launch of chi.mp (“Content Hub & Identity Management Platform) has implications for trademark holders that seem to have gone unnoticed to date. Chi.mp is a free platform that enables social network users to create social hubs on their own stand-alone hosted Web sites. Each chi.mp site includes a free .mp second-level domain. Registration is open worldwide and registrants need only provide a valid email address to complete the process.
Social networks are evolving away from “walled gardens” where users’ profiles and content are held within a particular site such as Facebook (see: ... more » Saturday, February 7
"Copyrights and Wrongs" - The Guiding Rights Newsletter 3:1
by
Admin
on Sat 07 Feb 2009 10:44 AM CST
Speakers, trainers, creative professionals - content creators of all types - need to be aware of copyright protection when developing presentations, training materials, slides, or handouts. Using another's material can lead to lengthy law suits, expensive legal bills, and large damages payments. Misuse is particularly easy in the Internet age, when copying content, images, video and music is a click away. more »
Will Plagiarism Chill Coldplay's Grammy Night?
by
Admin
on Sat 07 Feb 2009 10:23 AM CST
Who Owns Obama Poster Rights?
by
Admin
on Sat 07 Feb 2009 10:12 AM CST
When an artist creates a poster using another's photograph, who owns the rights? Photographer? Artist? Subject? Someone else? Consider this report on claims involving the famous Obama poster we seem to see everywhere.
Thursday, February 5
Mikki Williams and Friends: Protecting Your Brand
by
Mark VB Partridge
on Thu 05 Feb 2009 10:06 PM CST
I'm doing a program with Mikki Williams next month. Check it out. Sign up. Join us for a great event. Follow us here for more details.
THE DATE!
A new seminar series kicking off on Mar. 26th
Mikki will be teaming up with some of her fabulous friends and peers to create unique training days. The first one will debut on the morning of March 26, 2009 on branding, with Mikki and Mark Partridge, to be held at the Union League Club of Chicago. Mikki will speak for 90 minutes on how to become a brand and how to find ... more »
Monday, February 2
CEO Club of Boston Hosts Chicago Attorney Mark Partridge
by
Admin
on Mon 02 Feb 2009 11:16 PM CST
Mark Partridge will be speaking at The Chief Executive Officers' Club, Boston Chapter, on May 21, 2009. His topic is based on his book Guiding Rights: Trademarks, Copyright and the Internet, and will focus on building and protecting brands in tough economic times. More information is available at www.ceoclubofboston.org. more »
Trademark Search and Clearance
by
Mark VB Partridge
on Mon 02 Feb 2009 02:12 PM CST
One of the first and most common tasks of in-house trademark counsel is searching and clearing potential trademarks. While this is often considered a low-level function, it is one of counsel's most difficult tasks. Analyzing the body of data that results from a trademark search requires knowledge and experience, and the stakes can be high. The expenditure of millions for marketing may ride on counsel's decision and the potential loss from infringement litigation can be similarly high. For the risk adverse, these high stakes may encourage overly cautious opinions by inexperienced counsel. The client is best served ... more »
Selling Intellectual Property
by
Mark VB Partridge
on Mon 02 Feb 2009 12:42 PM CST
One of the key points of our class is that trademarks and other forms of IP are key business assets, not merely legal rights. The point is made well in an article by Ann Meyer entitled "Selling Intellectual Property" in the Chicago Tribune on February 2, 2008.
A copy of the article is available here.
The online article omits the punch line, however, which was included in the print edition:
"To fetch top dollar, intellectual property needs protection through a trademark, patent or copyright. And you have to be willing to enforce it if someone infringes on your rights." more »
Monday, January 26
John Marshall "Trademark Transactions" Course Focuses on Corporate Trademark Practice
by
Mark VB Partridge
on Mon 26 Jan 2009 02:08 PM CST
Today is the first day of the class I most enjoy teaching in Law School - Trademark Transactions" - a course on the transactional side of trademark law.
The course was originally created to focus on transactions involving trademarks - licenses, assignments, consent agreements, etc. Over time, as trademarks have evolved into increasingly valuable business assets, I've expanded to the focus of the course to deal with all aspects of managing trademarks as a business asset. The course covers all aspects of trademarks faced in Corporate Trademark Practice as seen during nearly 30 years of helping in-house counsel with knotty ... more »
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 Mark VB Partridge 
CONTACT INFORMATION Mark V.B. Partridge
Pattishall, McAuliffe, Newbury, Hilliard & Geraldson LLP
311 S. Wacker Drive Suite 5000
Chicago, Illinois 60606
312-554-8000
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